Wine Road: Discover Georgia’s Qvevri Wine Culture

Georgia, the cradle of wine, invites travelers to explore its ancient winemaking traditions along the enchanting Wine Road, where qvevri wine culture comes alive in every village and vineyard. In this immersive journey, guests experience the heart of Georgia’s wine heritage through qvevri—a unique clay vessel buried underground, used for fermenting and aging wine naturally for over 8,000 years. Unlike industrial winemaking, this method preserves the purity of the grapes, highlighting the terroir, history, and love of generations of Georgian winemakers. The Wine Road winds through regions like Kakheti, Imereti, and Kartli, leading visitors to family-run marani , often hidden in picturesque countryside homes, where winemaking is both a craft and a lifestyle. Here, wine lovers are warmly welcomed by passionate hosts who offer tastings of amber-colored Rkatsiteli, bold Saperavi, and rare indigenous varieties paired with homemade traditional dishes. These small cellars are not just businesses—they are living museums of Georgian culture, often passed down from father to son. Guests can witness the qvevri process firsthand: grapes are foot-crushed, fermented with wild yeast, and aged with skins, seeds, and stems, resulting in deeply expressive, natural wines with no additives. In these cellars, time slows down and every sip tells a story of the land, the hands that made it, and the spirit of Georgia. Visiting these marani offers not only the chance to taste exceptional natural wines but to connect deeply with the people and philosophy behind each bottle. It is a soulful experience where authenticity matters more than labels, and where guests leave with more than wine—they leave with memories. This journey is perfect for wine enthusiasts, cultural explorers, and those who seek meaningful, slow travel experiences in the heart of the Caucasus.

Natural winemakers in Georgia are custodians of ancient traditions. Using only native grape varieties and spontaneous fermentation in clay qvevris, they produce wines free from chemicals, additives, and filtration. These small-batch, artisanal wines reflect the soil, the season, and the soul of the winemaker. Discover pure, authentic Georgian wine made with love and wisdom passed down through generations.